The understanding of genre in animatedfilm Essay

The understanding of genre in animatedfilm - Essay Example This research will begin with the statement that choosing on a genre to narrow down on and may be discussed more it is going to form the basics and outline of this proposal. The present research has identified that the reason behind this fact is that going by the different genres in the film industry; one is always tempted to follow their heart in arriving at a conclusion. Therefore, as a result, this paper would love to give out the very impression that the choice of selection lies entirely on my field of interest. The researcher states that science fiction film may perhaps fall onto the author’s field of interest and become the lead topic of discussion. Since in the researcher’s earlier statement, it was indicated that science fiction films will be my area of specialization, not all science fiction movies will earn a direct entry into the discussion panel. The author has rightly presented that a close look at the marketing strategies employed to sell out the film and most importantly production of the film will be the key factors to consider in the vetting process whose key mandate will be to sieve the very best from the rest. The aim of passing these films through a stringent vetting process will be to ensure that our end result will be able to meet our expectations and set standards. These and other considerations will be put in place to ensure that we come up with an appealing to all end result.

Imagine that you are hanny write a letter to the roadman thank him for Essay

Imagine that you are hanny write a letter to the roadman thank him for his help tell him your real reason for doing this job - Essay Example A few months ago I met a gentleman by the name of Franklin P Scudder, who was in the knowledge of a German plot against England and who solicited my services. Sad to say, but when I returned to my premises after some time, I found Scudder murdered in cold blood. I decided to run away into hiding for many reasons. First I was scared that the people who murdered Scudder will also murder me. Second, I believed that the police will suspect me for the murder of Scudder. Third I wanted to get to the depth of the conspiracy narrated to me by Scudder. When I met you, I was actually being pursued by both the police and the German spies. It was only because of your help that I survived and managed to unravel this conspiracy against Britain, well in time. Thanks a lot for whatever you did for me and the country. Sincere regards, Richard Hannay.

Political science questions Essay Example | Topics and Well Written Essays - 750 words

Political science questions - Essay Example This came as a stark contrast with the Bush Administration, who continued to state and restate the need for American forces in Iraq to continue the humanitarian mission that was started in 2003. For international relations as a whole, the Obama Doctrine means that Americans can expect more open and collaborative relationships with foreign countries. However, according to some critics, it may also lead to more appeasement to corruption and violence overseas. 2. The â€Å"Great Recession† of the late 2000s started with the 2007 financial crisis and it has affected the global economy. In 2009, the recession ended because the United States experienced two consecutive quarters of growth in GDP. Despite the official end of the recession, the U.S. still suffers from high unemployment, low home prices, and inflation. Even while these problems persist through the official end of the recession, the world is arguably in a much better place than it was in 2007 and 2008 when the financial crisis began. The global economy has adjusted by changing who is growing and who is not growing in their economies. While the United States, Russia, and much of Europe remain slow to grow after the recession, China and India continue to grow despite the slowdown. In this sense, growth in the world economy did not decrease and instead, it shifted elsewhere. 3. The American Tea Party stands for any number of populist and conservative ideals, but the members of the movement consistently state their desire to lower the national debt. They claim that the most direct path to that goal is fiscal responsibility and accountability from legislators. The primary method the Tea Party uses is protests, which they organize and carry out very effectively. Because the Tea Party is a grassroots organization, it has a broad range of support from everyday Americans. The Tea Party is also increasing in power and in the attention they receive from the national media. By having a larger number of party m embers and more attention, the Tea Party is able to put more pressure on politicians to create fiscally responsible legislation that is either neutral to the national debt or reduces it. The Tea Party puts the most pressure on Republicans because the Tea Party is often seen as an outgrowth of the Republican Party. For that reason, some prominent Republican in Congress are shifting over to embrace the Tea Party label, which appeals to a wider base of supporters and plays into the Tea Party goal of making a more responsible and accountable federal government. 4. In 2011, President Obama handed over control of the military intervention in Libya in order to allow the United Nations to carry out its long-held responsibility to maintain peace in the country. Earlier this year, a number of countries decided to take immediate military action to enforce a no-fly zone over Libya, which involved missile strikes and fly-overs by American forces. Although the United States has participated in bo mbings and surveillance of Libya, the United Nations is largely organizing the military intervention. Allowing NATO and the UN to take over but keeping a large role for the United States was an intelligent move on President Obama’s part because it demonstrates the collaborative spirit of the Obama Doctrine and it avoids the costly role that the United States took in Iraq and Afghanistan. In late March, the NATO

Water resource issues Essay Example | Topics and Well Written Essays - 250 words - 1

Water resource issues - Essay Example Population size is increasing day by day whereas the availability of fresh water remains stationary or decreasing. As a result of that, the available fresh water per head is getting reduced as time goes on. Drinking water is an essential commodity required to sustain human life on earth. It is believed that the next world war may be occurred probably for the control of fresh water resources. Many people believe that the recent attack on Iraq by America was not to take revenge upon Saddam, but to seize control over the fresh water resources of Iraq. In any case, drinking water shortage is getting intensified as time goes on. It is necessary to manage water resources judiciously to overcome the drinking water shortage. Strategies necessary to reduce the pollution of fresh water resources should be implemented as much as possible. The usage of fertilizers and chemicals should be reduced as much as possible and organic farming methods should be employed more and more. Industrialization should be done carefully and the industrial wastes should not be allowed to mix with fresh water resources. In short, a little bit control on industrialization and farming would reduce the water pollution

Working in teams Essay Example | Topics and Well Written Essays - 500 words

Working in teams - Essay Example As we progressed, there were a series of in-group conflicts especially due to conflict of ideas as some members wanted their ideas to get priority than others. With time, such conflicts were resolved and the members grew closer leading to achievement of great cohesion. ï » ¿Trust was also an important component in our team development as proposed by Bass and Ryterband (1979) since it allowed our team members to slowly learn to accept the group norms, virtues and values thereby enhancing conformity. This move was essential in assisting us to have a common voice as a team and also in minimizing resistance and conflicts while ensuring effective coordination that allowed for successful presentation delivery (Bass & Ryterband 1979). Team Tasks were assigned based on Meredith Belbin’s Team Roles Theory in terms of the behavioural strengths and weaknesses (Henry & Stevens 1999). The content of the presentation was divided among members in small chunks in order to merge it after individual contribution. Members were delegated individual tasks by the leader based on observation of their behaviour to identify who is better in what area. This enabled us to compensate for each other’s weaknesses while improving our strengths. As such, we were able to ensure that each member made a contribution to the final output. Participating in the group taught me a lot of skills and gave me experiences I didn’t have before. I learnt the importance of interpersonal skills, trust, communication skills, empathy, listening skills among others. According to Brooks (1993), teams have emerged to be essential pillars of most organizations and, therefore, relevant skills are required since even the most brilliant person can miss out for lack of such skills. Furthermore, working in teams enabled us to establish a sense of belonging due to formation of

Hotel and Outdoor Petting Zoo Essay Example for Free

Hotel and Outdoor Petting Zoo Essay There are many steps to planning a vacation to Kalahari Resorts, Ohio. First of all, you must ask yourself how many days would you like to spend at Kalahari. Once you decide, you must figure you want to book a flight or drive. Depending on certain dates, flights can be really expensive if booked during peak vaction months. Driving on the other hand, is not for everyone. It can be very expensive with the price of gas, and very tedious depending how many hours you will spend in the car. The next step is to find pricings on the hotel with their website, Kalahariresorts.com. This website provides package deals that include: the room, access to the aracde, and also access to the pool. When choosing your room, you need to pick the perks you want, such as a full kitchen or a veiw of the outdoor petting zoo. Now that you have chosen your means of transportaion and room, you must determine how much money you would like to spend while are there. This will help set a budget and keep and keep your finances in order, but also prevent you from spending too much. Always remember to have fun at Kalahari and make it a stay youll never forget. There are many steps to planning a vacation to Kalahari Resorts, Ohio. First of all, you must ask yourself how many days would you like to spend at Kalahari. Once you decide, you must figure you want to book a flight or drive. Depending on certain dates, flights can be really expensive if booked during peak vaction months. Driving on the other hand, is not for everyone. It can be very expensive with the price of gas, and very tedious depending how many hours you will spend in the car. The next step is to find pricings on the hotel with their website, Kalahariresorts.com. This website provides package deals that include: the room, access to the aracde, and also access to the pool. When choosing your room, you need to pick the perks you want, such as a full kitchen or a veiw of the outdoor petting zoo. Now that you have chosen your means of transportaion and room, you must determine how  much money you would like to spend while are there. This will help set a budget and keep and keep your finances in order, but also prevent you from spending too much. Always remember to have fun at Kalahari and make it a stay youll never forget.

Glaxosmithkline Business Strategy

Glaxosmithkline Business Strategy However, further in this study we will get to know the core elements of GSK, its key drivers of change, factors for it success, main business strategies and the extent at which it has been able to align these with its resources and capabilities. 2. KEY DRIVERS FOR CHANGE AND CRITICAL SUCCESS FACTORS 2.1 core elements Over the years the pharmaceutical industry has played an important role alongside other economy sectors  [1]  in contributing to the UK economy. As the economy gets older the more grounded the industry becomes, by acquiring strategies of merging and acquisition to expand and form the main companies/competitors of the industry like Pfizer, GSK, Sanofi-Aventis, Novartis, Roche etc. The pharmaceutical industry is the leading sector in the UK, investing about  £10 million daily on R D  [2]  (Euromonitor 2004),employing around 73,000 people and by being consistent in the top three(leading in 2007) ranking of trade surplus(ABPI 2007). Furthermore, laying more emphasis on one of the main companies in the sector (GSK) who own 9.0% of the sectors market share after the largest share holder of the sector (Pfizer 9.3%)(ABPI 2007). In getting to know its level and intensity of market competition, the Porters five forces will be used in for the analysis. This frame work was designed by Prof. Michael E. Porter of Harvard business school to determine the degree of competition within an industry (D. Campbell 2005). These five forces are bargaining power of suppliers, bargaining power of buyers, threat of new entrance, threat of substitute products and competitive rivalry. For the purpose of this report we will be looking solely at competitive rivalry but considering the fact that the other four forces determine its strength. This is where industries in the sector seek to maintain and gain more market share either by differentiation, innovation etc.(D. Campbell 2005).GSK acquired Stiefel for  £2.5 billion few months ago, Merck took over Schering Plough for a total of  £29.8 billion and, Pfizer s merger with Wyeth (guardian 2009), these activities shows that the giants of the sector are striving to maintain and if possible acquire more market share by acquiring smaller companies . 2.2 key drivers of change These are some external factors that affect GSK either positively or negatively and to an extent helped to her current position. This will be analysed with the used of PEST analysis frame work which are analysed below: Political concerning the regulation of medicines licensing, the government has had a good agreement with the industry (PICTF 2001) which will improve competitiveness within the European Union (EU). According to (PPRS 2009) the NHS must have access to medicines of reasonable price, quality brands in order to promote competition in the sector. The tax regulation has been a problem for the industry as it affects her UK based companies due to the proposal of increase in tax rate and taxing foreign profits (Buchanan, Barbara 2008) which has caused migration of companies like Shire pharmaceutical. Economic the hit of recession on the UK economy has resulted to increase in inflation rate which affected the pharmaceutical sector but not as much as other sectors (BBC 2009). With the fact that there is a shake in inflation rate, increase tax rate, wage drops. The average familys disposable income drop by more than  £150 a year (times online 2009) which has affected the spending power of the population. Socio -cultural- over the years there has been a change in peoples lifestyle whereby they go for fitness and health clubs at the expense of taking fitness and health medication. There has been an increase of 23% in membership between 2004 and 2008 and recently there has been 10% increase in the number of adult members despite the slowdown in the economic (Mintel 2009). However it has been discussed that there has been an increase in OTC drugs due to the fact that peoples now practice self medication because of minor illness (Bainbridge, Jane 2008) which has made the sector rise by 23% since 2003. The ageing population might be an opportunity for the sector since they are tends to have diseases like rheumatism and insomnia. Technological- over the years the use of technology has yielded nothing but positive effect on industry. The UK government supports GSK, Welcome Trust, and EEDA to develop a biotechnology science park in the UK in order to strengthen the industrys bioscience to compete against those in other countries (PBR 2009). Technology has helped to generate blockbuster drugs in the past and the membrane technology used in biopharmaceutical discovery, development and commercial production worth of $740 million in 2004 has increased to $1.23 billion in 2009 (BBC research 2004) which is as a result of its increase in research and technology. However havent analysed the external factors affecting the pharmaceutical sector, it is obvious that although some factors have affected the company negatively but she still maintained her market share and position in the economy because people keep spending on medication no matter the difficulties because wellbeing is essential. 2.3 Critical success factors This simply point at the products features that are valued by a group of customers and therefore, where the organisation must excel to outputerform competition (Johnson 2005) which can be said to identification of customers needs and things exceptionally done for this purpose which gives them competitive advantage. For a clearer knowledge, strategic groups in UK pharmaceutical will be briefly analysed. Strategic group- companies vary in different ways which make some operate similarly that differentiate some from others. In the UK pharmaceutical industry there are two main groups Generic and Proprietary group. The proprietary group adopts strategy of high price charges, patent drugs because of high RD spending and stress which makes the prone to high risk (high failure rate in drug development) and returns. The generic group focus on low price, low RD spending and imitate drugs made by companies in proprietary after expiry of patent. (Hill Jones 2007) .GSK spend  £300.000 on RD every hour and spends over $500million to develop a new drug that takes up to 12 years (Mintel, 2007), which obviously tells its membership of proprietary group. However havent identified GSKs strategic group in UK, its main rivals are the companies that belong to the same group and perform similar activities like Pfizer, Merck..who stand as threats to its profit because consumers see them as substitute for each other whereas patent can cause low substitute. Due to this it is hard for companies in generic group to break into this group because of high RD spending and skills. Gaining the idea of GSKS business model, the critical things it does for it survival and to meet the needs of its customers and attract more will be mentioned bellow. Advertisement and Marketing in 2001 GSK handed a  £53 million account to Mediacom to buy activities for its British customers (Marketing 2001) and support its media plan and also spent  £1million to support its sensodyne brand Television campaign(Chemist and Drug 2002). It also market 30 vaccines all over the world (Datamonitor 2009) Merger and Acquisition the formation of GSK in 1998 resulted to increase in sales the following year, huge number of staffs, increase RD capacity and have more products to meet customers needs (Smithklines four promising drugs in final stage of production and Glaxo Wellcomes blockbuster drug Zantac) (Lazo 2001) RD and Innovation it is important for pharmaceutical company to come up with faster ways of cure for diseases and always find a solution to new diseases. Due to this fact and business model GSK spend  £300,000 on RD every hour (cio100 2009) in order to keep up with the trend of continues discovery which leads to several innovations. According to (Datamonitor 2009) GSK has 40 major products and as RD continues, more innovations are to come. 3. KEY BUSINESS STRATEGY 3.1 mini introductions (past 5 years) Over the past five years GSK has engaged in adopting different strategies for the success of its business and meet customer needs (Emerald 2009) and the Porters generic strategy will be used to identify these strategies. 3.2 porters generic strategy Michael Porters gave his view of business strategy as the different ways that companies take to achieve competitive advantage in the industry (Drypen 2009) which he classified as Cost leadership, Differentiation and Focus. He explained cost leadership as a strategy of low cost business operation to have an edge over rivals in the industry and differentiation as a strategy of producing unique products valued by customers and might attract high price charges. He lastly describe focus as a strategy that targets a particular group or class of people whereby focusing for either reason of cost (cost focus) or differentiation (differentiation focus) which is usually low in volume. Taking note of the proprietary group and its characteristics, it is argued that GSK operate using the differentiation strategy which is be highlighted below. Non- stop RD strategy- GSK has always engaged in huge spending on RD as to develop its own drug and patent it as a member of proprietary and recently has led immediate rival Pfizer on a hidden RD partnership journey (Invivo 2009). Although their partnership was known to the public for sales of HIV drugs but here lies the secrete behind it. Sales marketing strategy- with the help of Vodaphone , GSK was able to market its Flixonase spray to cure hay fever to its customers through mobile text messages and its sales team (mobile marketing 2006) which makes it marketing standout from others. Outsourcing strategy- GSK and Galapagos Biotech formed an innovation alliance for the purpose of novel medicine osteoarthritis (A. Hoekema 2007) which GSK did with main intent of outsourcing for innovation because of expiry of patent. Expansion strategy- GSK formed a partnership with Dr. Reddys a generic drug maker in India and also bought 16% of Aspens stake, a generic drug maker in South Africa (mintel 2009). Its main objective was to have access to emerging market and generic drugs, sell many of it drugs (reduced rate) in Africa, Asia and Latin America. However it has been argued that GSK operates under differentiation strategy but we can see that as a result of patent expiry which led to direct completion with generic drugs, it changed strategies to do business with generic drug makers and use these avenue to penetrate emerging markets too boost it sales. 4. RESOURCES AND CAPABILITIES 4.1 introductions (past ten years) Over the past ten years GSK had developed some strategies as shown earlier in the report, we will be looking at its resources, capability and how it has been able to make these work together to actualise the strategies above to gain competitive advantage. These resources and capabilities can be threshold which is the necessary ones needed for it to function and compete in market while unique resources and core capabilities are those different, distinctive, to imitate ones that make companies gain competitive advantage over others in the industry (G. Johnson et.al 2005) 4.2 Companys resources and capabilities GSKs threshold, unique and core resources and capabilities will be reviewed below. Threshold resources Strong RD of new medicines- over half of GSks total sales come from blockbuster drugs which has made them rely on nine out of the drugs over the year (A. Townsend 2004). This has made them to make effort of developing more drugs as patent of the former expires. Skilled and talented staffs- as at 2008, GSK UK employed 99,003 staffs which includes scientists, pharmacist, IT  [3]  , sales (Datamonitor 2009) Large number of employee Gsk employs 99,003 people in 2008 (Datamonitor 2009) Employee motivation- GSK motivates their staffs with making salaries and bonuses competitive and reward for their performance. Supplier, buyers and stakeholders- GSK is a leading supplier of drugs and vaccine to NHS, fund academic research. Merging to gain more brand awareness- GSK is currently partnering with Pfizer to make a mega sell of HIV drugs. Capital for RD- it has been known that GSK spend over $500 million to develop a new medicine and takes 12 years or more (Mintel 2007) Unique resources Good reputation- GSK happens to fall amongst the first five of the worlds most admired pharmaceutical companies. (Mintel 2009) Threshold capabilities Ability to reduce cost- GSK has been slashing prices since 2001 after the merger and moving of some of his financial jobs to low cost countries like China and Poland. They have been able to cut cost by increasing money paid on its high selling drugs in order to reduce cost on it drugs faced with generic competition (Guardian 2005) Partnering Partnership with other biopharmaceutical companies to develop drugs to fight ailments e. g it partnership with Nabi for monoclonal antibodies to stop smoking (Silico research 2009) Core capabilities The great merger- the merger between Glaxo Wellcome and Smithkline Beecham which made it acquire block drugs, second largest consumer goods manufacturer in tooth paste and energy drinks (Lazo 2001) Dynamic capabilities The earlier stage of mergers where companies of the same view came together , which was known as the great merger that led to consolidation in pharmaceutical industry and formation of gsk. Later there was acquisition of smaller firms like the biopharma, science and biotechnology firms. Gsk acquired lot of these companies around this time. The last stage can be described with what is happening now in the industry where companies outsource, restructure and expand. Gsk has engaged in series of outsourcing and expanding activities. Like merging with Galapakos biopharmaceutical in order to outsource and avenue to enter emerging market (A. Hoekema 2007) 4.3 extent of alignment into business strategy SWOT ANALYSIS According to (G. Johnson et.al. 2005) swot help to give a forecast on how the key environmental issues and capabilities of a company will affect its strategic development. And (R. Lynch 2009 p:302) sees it as analysis of strengths and weaknesses present internally and opportunities and threats facing organization externally. STRENGHTS: Strong sales and marketing Robust sales forecast to lunch portfolio Strong brand name Demonstrated ability to control cost Highly innovative RD Advanced technology Profitability Expansion Strong rebranding image Financial ability WEAKNESSES: Restructuring required Failure of pipeline to deliver initial commercial expectation Over dependent on leading products Lack of block buster drug launches after the great merger OPPORTUNITY: Emerging new markets for pharmaceutical companies in developing countries Pipelines to deliver strong growth for next few years High growth oncology market Continued cost reduction Smaller biotech and biopharms THREAT: Increasing cost of RD Generic competition with high selling products Policy/regulation 5. CONCLUSION